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Video Marketing Trends for 2022 You Can’t Afford to Ignore
If you plan on investing in video marketing, you must keep up with the latest trends. It doesn’t matter if you’re an experienced video marketer or if you’ve never even used videos before.
The thing is, your videos will end up looking cheap and outdated if you ignore the trends.
That’s why I’ve put together this guide for you.
You’ll discover the five most important video marketing trends right now and walk away with actionable tips for your video strategy.
Make sure you read until the end because I’m giving you tips that you can apply immediately and rocket your conversion and engagement rates.
1) Live streaming gets hotter
Live streams are getting tons of engagement on all social media platforms. Just consider the following statistics:
● on Facebook, average pre-recorded videos get less engagement (0.31%) than live streams (0.40%)
● on LinkedIn, brands get 24x more comments and 7x more reactions on live streams compared to published videos
What’s more, 45% of consumers said they want to see more live videos from brands on social media.
